Showing posts with label Fallon London. Show all posts
Showing posts with label Fallon London. Show all posts

Friday, 17 June 2011

Wimbledon as you have never seen it before


Sony has drawn inspiration from its own advertising archive for its latest spot, which sees the 2006 ad Balls recreated in leafy Wimbledon...

The ad, which promotes Sony's 3D coverage of the Wimbledon tennis championships, was created by digital agency Crayon. The original spot, by Fallon, saw thousands of brightly coloured balls thrown down the hilly streets of San Francisco. In the new ad these are replaced with tennis balls, which are shown bouncing through Wimbledon's quintessentially English streets. It is a carefully done homage, and the eagle-eyed will notice there is even a nod to the frog that appeared in the original commercial. 

Saturday, 7 May 2011

New Cadbury's advert


Cadbury's has released the latest spot in its Glass and a Half Full Productions film series for Dairy Milk. The new ad sees various items of clothing in a charity shop burst into a choreographed piece of dance once the shop has closed. The commercial, by Fallon London, is set to Jermaine Stewart's 80s salute to the delights of abstinence and 'cherry wine' You Don't Have To Take Your Clothes Off.

While I think the advert is very entertaining and the song is catchy and helps the ad to be more memorable.....i do think the execution of this advert could have been better. i think the clothing sometimes looks awkward and the padding in items such as trousers and shorts looks very peculiar!